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When a client seeks our help, we first make sure the client really understands what we can provide. We aim at building a solid foundation of honest and sincere communication for the potential partnership that is about to be born. To do so we make a first application of colour management to demonstrate our abilities and provide with an early proof of our claims. Depending on the nature of the client's business we employ different techniques to achieve this. For the sake of clarifying the above statement we hereby present a random case.
... client is an offset printer seeking guidance to conform to the ISO12647. As a first step of getting to know each other we setup a specific printing condition that meets the aim values of the ISO12647. Once the press sheet is a match against a certified Contract proof and the client is happy with it, we move on to the next stage...
Having proven our claims, we then make a thorough analysis of the client's workflow. We aim at pinpointing parts of the process that can either be optimised, manipulated or automated. We target increase of work efficiency, acceleration of the process, gain of colour control and accuracy, overall quality boost, maximum ROI (Return of investment) rates.
We hold certainty that once our new partner follows our advice, very soon can, he or she, demonstrate high expertise in his line of work. Antonis has numerous examples of companies that after having followed the approach he suggested, became opinion leaders in their respective markets, being able not only to deliver top quality products fast, but also gained significant distance from the competition.